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UofL Basketball Players are Worth an Estimated $1.6 Million

Posted on Dec 18 2014 - 3:28pm by Ethan Moore
Photo - Andy Lyons, Getty Images

Photo – Andy Lyons, Getty Images

According to a report from, Louisville basketball players are worth more individually – $1.6M – than any other player from any other program.  UofL distanced itself from second place Syracuse by roughly $625,000.  The article explains how they calculated their findings below:

We recently took a look at what college football players would be worth if the NCAA used a similar method of dispersing revenue as used by the NFL. Using the same method, the chart below shows us how much college basketball players might be worth if they played in a free market system and players at the University of Louisville top the list.

Fair Market Value1 was calculated for each of the 10 basketball programs that generated the most revenue in 2012 (revenue data via Using the NBA’s most recent collective bargaining agreement in which the players receive a minimum of 49% of all revenue, we then divided that value by the 13 scholarship players.



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